It is an uphill fight for one simple reason, Molnar and others say. Far fewer women than men are into cars, so designing them holds less appeal. There is some validity to that. Of the 15 to 18 people who graduate from the center’s transportation-design program each year, only two or three are women. It’s the same at Art Center for Design in Pasadena, California, where one in 10 graduates is a woman.Part of the problem is women too often believe they must be gearheads who live and breathe performance if they want to design cars.Not many women know what’s involved,” said Park, whose work for GM includes the Chevrolet Orlando and the interior of the Cadillac XTS Platinum concept car. It’s not all about mechanical things. The misconception that you have to know the gearhead stuff to design a car is the reason why many women tend not to go into car design.”Those who do enter the field find work readily, as automakers tend to employ women at a higher rate than they graduate from the major design schools Women make up about 30 percent of the global design staff for BMW, for instance, and 20 percent at GM As vehicle design becomes more sophisticated, automakers are eager to bring more women into studios, because they often bring different influences and perspectives to the table Park, for example, cites fashion designer Coco Chanel as a great influence.
- 2010/07/12(月) 03:34:19|
- Category: None